国外ＣＳＲ动态

联合主办（United-edit）：

《WTO经济导刊》（CHINA WTO TRIBUNE）

欧洲企业社会责任协会（CSR EUROPE）

联系人（Contact Us）：

Nathalie Suvee 电话（Tel）：＋32 2 541 1610 nathalie.suvee@csreurope.org

崔征 电话（Tel）：＋86 10 62137913 editor@csr-china.net

CSR EUROPE 活动消息

“为CSR装备好”——欧洲企业社会责任联盟年度盛会

2008年12月4日 布鲁塞尔

欧洲企业社会责任协会将于2008年12月4日在布鲁塞尔主办其年度重要大会——“公司和利益相关方：为建设一个具有竞争力和负责任的欧洲而做好准备”。此次大会仅对受邀者开放，突出互动性，并将独家呈现欧洲CSR联盟发起的CSR实验室的最新研究成果，也将率先公布欧洲企业社会责任协会工具箱——该工具箱收集了大量研究报告、网络合作模式、在线资源、实践指南和其他应对CSR挑战的有用工具。

CSR EUROPE会员新闻

惠普公布供应商二氧化碳排放数据

惠普联合其最大的一些供应商公布了二氧化碳排放数据，这些供应商占惠普全球原材料采购、生产制造和产品组装的成本投入的80％以上。数据首先来源于一家重要的技术公司，数据公布在2007年惠普全球企业公民报告（GCR）的一项特殊目标中。2007年，惠普与超过80％的一级制造商的二氧化碳排放当量总计达到350万公吨。

沃尔沃推出市场上首款具有商业价值的混合动力公交车

沃尔沃推出了市场上首款具有商业价值的混合动力公交车——沃尔沃7700混合动力车。混合动力技术带来了成本增加，但30％的节油表现使得5－7年后使用者就已经抵偿了额外的成本增加。同时，与柴油发动机公交车相比，粉尘和一氧化二氮的排放降低达40－50％。

丰田汽车建设新网站展示社区活动信息

丰田汽车欧洲（TME）日前建立一个新网站——丰田欧洲基金（TFfE），网址：www.toyotafund.eu。该基金专门针对欧洲项目，包括支持非政府组织、教育机构，以及支持丰田销售和生产公司在环境、道路安全和技术培养方面的提升项目。目前该基金已经对超过20个项目提供支持。

日产与联合国有关机构合作推动生物多样性研究

日产汽车公司宣布与联合国大学高级研究所合作，开展有关生物多样性保存方面的研究。这项研究符合公司的中期环境行动计划，即日产绿色计划2010。该研究旨在发现汽车产业对生态系统的影响以及生物多样性保存的价值，研究结果将于2008财政年底以与联合国大学研究所合作报告的形式公布。日产自1992年确立其环保理念“人、车与自然的共存”并通过各种行动和日产绿色计划2010来实现这一理念。

欧盟观察（来自欧盟的最新动态）

来自欧洲的研究显示：气候变化问题并没有改变欧洲人的习惯

欧洲之声一项最新研究报告显示：许多欧洲人都认可气候变化是当今世界面临的最严重的挑战之一，但是他们之中却很少有人开始改变现有的生活方式以帮助减少温室气体的排放。这份报告是根据针对来自欧盟以及克罗地亚、土耳其和前南斯拉夫地区超过3万居民开展的一项最新调查得出的。这份调查也是欧盟委员会和欧洲议会授权开展的。调查显示，62％的受访者认为气候变化是两个全球面临的最重要的问题之一。仅贫穷问题获得了更高的得分，68％的受访者将其纳入最重要的两个问题之一。然而，10位受访者中有4位表示他们获知气候变化的严重性和如何参与应对气候变化的信息相当匮乏。

NEWS FROM CSR EUROPE

“Equipped for CSR” – The European Alliance for CSR Event,

4 December 2008, Brussels

CSR Europe will host its main event of the year under the theme “Equipping Companies and Stakeholders for a Competitive and Responsible Europe” in Brussels on 4 December 2008. This interactive invitation only event will be a unique opportunity to gain insight into the first results of the CSR Laboratories launched under the umbrella of the European Alliance for CSR and be the first to discover CSR Europes Toolbox – a collection of research reports, collaborative network models, online resources, practical guides and other useful tools for tackling CSR challenges.

CSR EUROPE'S MENBERS NEWS

HP releases supply chain emissions data

HP has announced emissions data associated with its largest suppliers, representing more than 80 percent of the companys costs for the materials, manufacturing and assembly of its products worldwide. The release of the data, the first by a major technology company, delivers on a specific goal published in the HP 2007 Global Citizenship Report (GCR). In 2007, the aggregated carbon dioxide equivalent (CO2e) emissions associated with more than 80 percent of HPs first tier manufacturing expenditures totaled approximately 3.5 million metric tons.

Volvo launches the markets first commercially viable hybrid bus

Volvo has announced the launch of the first commercially viable hybrid bus on the market, the Volvo 7700 Hybrid. With up to 30% lower fuel consumption and hybrid components, bus operators can earn a payback on the extra cost in only five to seven years.The discharge of particles and nitrous oxides declines by up to 40‐50%compared with the diesel version.

Toyotas community activities showcased on new website

Toyota Motor Europe (TME) has unveiled a new website called Toyota Fund for Europe (TFfE) at www.toyotafund.eu. The TFfE is a pan European programme that TMEoperates to support projects of NGOs, educational institutions and its sales and manufacturing companies in the field of environment, road safety and technical education.

Nissan promotes biodiversity research with U.N. Institute

Nissan Motor Co., Ltd. is promoting collaborative research with the United Nations University Institute of Advanced Studies on biodiversity conservation. The research is in line with the companys mid term environmental action plan, Nissan Green Program 2010.The results of the research will be published as a cooperative research report with the U.N. Institute by the end of fiscal year 2008. Nissan established its environmental philosophy: “A Symbiosis of People, Vehicles and Nature” in 1992 and is taking various actions to realize the philosophy under the Nissan Green Program 2010.

Latest News Form the EU

Climate change barely altering European habits, EU study says

Climate change is one of the most serious challenges facing the world according to most Europeans but few have made serious changes to their own lifestyles in order to help reduce greenhouse‐gas emissions, European Voice reports on the findings of a new Eurobarometer poll of more than 30,000 citizens in EU countries as well as Croatia, Turkey and the former Yugoslavia. Jointly commissioned by the European Commission and European Parliament, the study concluded that 62% of those surveyed consider climate change to be one of the two most serious problems facing the world today. Only poverty scored higher, being placed in the top two by 68% of respondents. However, four in 10 respondents said they felt poorly informed about climate change and ways to help fight it.

联合主办（United-edit）：

《WTO经济导刊》（CHINA WTO TRIBUNE）

商务社会责任国际协会（BSR）

联系人（Contact Us）：

黄宜玲电话（Tel）：＋86 20 38910690yhuang@bsr.org

崔征电话（Tel）：＋86 10 62137913 editor@csr-china.net

一周要闻

美国原产地标签制度延伸至食品行业

可以使购买者了解其购买食物的原产地的标签法案已经生效，该法是在经历了长达六年的政治争论后通过的，该法案涉及的食品包含水果、蔬菜、牛肉、鸡肉、羊肉、人参、花生、山核桃和澳大利亚坚果。支持者表示标签可以帮助购买者避免购买来自存在食品安全问题国家的产品，而此前原产地标签制度仅仅应用于海鲜产品。

一项全球的调查指出公司必须在应对气候变化中承担领导角色

首个全球性的针对公司道德和社会责任的调查显示，消费者希望公司在应对气候变暖问题上发挥领导作用。根据Nielsen公司对来自51个国家的28000名互联网使用者进行的调查，51％的人认为公司在改善环境方面发挥“非常重要”的作用，38％的人认为该作用“比较重要”。

壳牌宣布在中国开展生物燃料研发合作伙伴关系

皇家荷兰壳牌公司日前与中国科学院和青岛生物能源和生物技术研究所达成有关生物燃料研发的合作协议。该项目是对壳牌自身生物燃料研究计划的补充，旨在通过提供新型原材料和新型生物燃料生产过程的信息，达到提高能效和降低成本的目标。

报告精粹

可持续性是具有全球品牌价值的关键

根据Interbrand公司的“2008最佳全球品牌”报告，该报告评估品牌价值的主要驱动力，主动应对可持续性挑战是公司树立全球品牌价值的一个关键因素。尽管量化可持续性项目的价值是非常困难的，但是这些项目与公司在排名中获得高分却存在着清晰的联系。全文报告请参见www.interbrand.com/images/BGB_reports/BGB_2008_US_Format.pdf。

社区投资的商业案例

《道德企业》杂志在“给予的价值：员工和社区参与”中对社区投资的战略性价值和效用进行了评价。该报告认为在满足以下因素的时候，一项精心设计投资项目可以成为一个商业成功的案例。这些因素包括：公司关注社区投资的效果而不是规模；对社区的投资融入更广泛的公司社会责任战略中，而不是替代公司的社会责任战略；公司理解参与社区投资所依据的商业理由。报告全文请见：www.ethicalcorp.com/specialreports/community-investment/docs/Community_Investment_Report_2008.pdf。

低碳经济催生绿色职位

根据《绿色职位：可持续的、低碳世界中的体面工作》这项由联合国环境项目授权和资助的研究报告显示，全球向低碳经济和可持续经济转变的趋势很有可能加快绿色职位的产生。该报告从数量上和概念上评估了目前在一些关键经济部门中的绿色职位，并预言绿色雇用的未来情形，全文报告请见：www.ilo.org/wcmsp5/groups/public/---dgreports/---dcomm/documents/publication/wcms_098503.pdf。

BSR新闻

食品和农业产业网络会议

2008年11月4日，纽约市（BSR年会）

此次会议是全球食品和农业产业价值链中的CSR领导者建立联系、加强合作和寻求解决方案的一次年度聚会。此活动只面向BSR会员开放。更多的信息及注册参加请发邮件与Stephanie Greene联系，邮箱是：sgreene@bsr.org。

This Week's Top Headlines

U.S. Country-of-Origin Labeling Scheme Expands for Food

Labeling laws telling shoppers the country of origin for foods — including fruits, vegetables, beef, lamb, chicken, goat meat, ginseng, peanuts, pecans and macadamia nuts — are now in effect, following six years of political battles. Proponents say the labels, which until now applied only to seafood, will help consumers avoid products from countries with food-safety problems.

Worldwide Survey Says Companies Must Lead Climate Change Fight

The first worldwide poll of company ethics and corporate responsibility revealed that consumers want companies to take the lead in fighting global warming. Fifty-one percent of people considered it “very important” for firms to improve the environment, and 36 percent said it was “somewhat important,” according to the Nielsen Company poll of 28,000 internet users in 51 countries.

Shell Announces Biofuels Research Partnership in China

Royal Dutch Shell plc announced two biofuels research agreements with experts from the Chinese Academy of Sciences and the Qingdao Institute of Bioenergy and Bioprocess Technology. The program is designed to complement Shells own biofuels research and is intended to improve efficiency and lower costs by providing information about new raw materials and new biofuels production processes.

Report Corner

Sustainability Key in Global Brand Value

According to Interbrands “Best Global Brands 2008” report, which evaluates the main drivers behind brand value, sustainability initiatives are key components to global companies brand strength.there was a clear correlation between such programs and companies scoring high on the list. Read the full report here: www.interbrand.com/images/BGB_reports/BGB_2008_US_Format.pdf

The Business Case for Community Investment

Ethical Corporations “The Value of Giving: Engaging Employees and Communities” evaluates the strategic merits and effectiveness of community investment. The report concludes that there is a strong business case for well-designed giving programs as long as certain factors are met: Companies focus on the effectiveness of community investment, rather than its size; community investment feeds into wider corporate responsibility strategy and does not replace it; and companies understand the business reasons for involvement in community investment. Download the full report here: www.ethicalcorp.com/specialreports/community-investment/docs/Community_Investment_Report_2008.pdf

Low-Carbon Economy Accelerates Green Job Creation

According to “Green Jobs: Towards Decent Work in a Sustainable, Low-Carbon World,” a report commissioned and funded by the United Nations Environment Programme, our global transition to a low-carbon and sustainable economy is likely to accelerate the pace of green job creation. This report evaluates — quantitatively, anecdotally and conceptually — current green jobs in key economic sectors and presents predictions for future green employment. Download the full report here: www.ilo.org/wcmsp5/groups/public/---dgreports/---dcomm/documents/publication/wcms_098503.pdf

Featured BSR Event

Food and Agriculture Industry Network Meeting

New York City, N.Y. Tuesday, Nov.?4, 2008(At the BSR Conference)

This convening is the annual venue of choice for senior CSR leaders in the food and agriculture value chain to foster relationships, collaboration and solutions. This event is for BSR members only. For more details and registration information, email?Stephanie Greene at sgreene@bsr.org